In order to disrupt the business landscape,increase their market share as well as woo customers to patronize their products and services,brand owners,Agencies,Creative Shops have adopted various methods one of which is using controversial ads.
These controversial ads are in some cases outrightly banned or banned but later approved after review.
What are the business effects of theses Controversial ads;
1.Banned ads leads to increased awareness ,results in increased sales patronage for brand owners (Minimum Spend, Maximum Impact)
2.Banned ads leads to wastage of resources,incurs societal wrath,leads to litigation , hammered by regulatory Authorities,rejection of products by customers,decreased sales).
However,BOLD creative Ads will continue to disrupt and catalyze the Marketing and Business Landscape locally and globally.
ARE YOU BOLD ? ENSURE THAT YOU KEEP WITHIN LEGAL AND REGULATORY LIMITS !!!
For FULL details visit https://www.thedrum.com/news/2019/04/08/7-the-most-controversial-ads-our-time
Featured photo credit to THE SPIRIT BUSINESS
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