In Nigeria,the Integrated Marketing Communication industry is one of the most vibrant sectors of the economy.Though facing a lot of challenges due to the economic recession,its total TRADITIONAL advertising spend is still about 88 billion Naira (245 Million USD)-not inclusive of other platforms for Marketing Communication like Digital,Experiential etc equally commanding billion Naira budgets in […]
NOT LESS THAN 87 ADVERTISING AGENCIES EXPECTED TO ATTEND IPRAM
November 17, 2019
The Association of Advertising Agencies of Nigeria (AAAN ) ,the recognized sectoral body in Nigeria that seeks
Cinema Business in Nigeria: More Money Making Opportunities Emerge
November 14, 2019
One way to know if an industry is performing well is through its ability to benefit its immediate environment.
SPONSORSHIP AND EXHIBITION OPPORTUNITIES AT IPRAM WORKSHOP
November 3, 2019
The IPRAM (INTELLECTUAL PROPERTY RIGHTS IN ADVERTISING AND MEDIA) Workshop provides the opportunity for you to
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