In Nigeria,the Integrated Marketing Communication industry is one of the most vibrant sectors of the economy.Though facing a lot of challenges due to the economic recession,its total TRADITIONAL advertising spend is still about 88 billion Naira (245 Million USD)-not inclusive of other platforms for Marketing Communication like Digital,Experiential etc equally commanding billion Naira budgets in […]
BREAKING NEWS;MASS COMMUNICATION DEGREE TO BE SCRAPPED IN NIGERIA.
January 9, 2020
This could be described as breaking news especially to those who have a degree in Mass Communication
APRA 2020 HOLDS IN THE LAND OF MOUNT KILIMANJARO
January 7, 2020
The African Public Relations Association Holds its 2020 event in Tanzania ,popular as a tourist destination an
PUBLIC HOLIDAYS IN NIGERIA AND OPPORTUNITIES
January 6, 2020
To Everything ,there is a Season,and a Time to every Purpose ,,,,,,,,,,,,,,,,, As a Business Strategist and
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